Abby’s Dog Care

A Tailored Online Presence for Abby's Dog Care: Empowering Pet Services with a Pawsome Website and Higher Search Visibility

PROJECT OVERVIEW

Abby’s Dog Care needed a modern, user-friendly website to showcase its pet care services, attract more local clients, and provide easy appointment booking. Additionally, they sought to improve their online visibility to reach a wider audience of pet owners searching for trusted care providers in their area.

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Design and SEO Process

Our process began with an in-depth analysis of Abby’s target audience and competitors. We crafted a seamless UX strategy, prototyped interactive layouts, and designed a visually appealing UI with warm, inviting colors. Simultaneously, our SEO specialists conducted keyword research, optimized on-page content, and implemented local SEO strategies to boost Abby’s ranking in search results. Rigorous testing ensured the website functioned flawlessly on all devices and adhered to SEO best practices.

Analysis


  • Briefing
  • User Personas
  • Documentation

UX


  • User Flow
  • Functional Analysis

Prototyping


  • Website Structure
  • Wireframes
  • Components

UI


  • Visual Concept
  • Design System
  • Interactive Prototype

Testing


  • User Testing
Analysis 04 Days
UX 06 Days
Prototyping 07 Days
UI 10 Days
Testing 03 Days
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CHALLENGE

Abby’s Dog Care struggled with an outdated website that lacked a professional look and failed to engage potential clients effectively. The website also ranked poorly in local search results, making it harder for potential customers to discover their services online.

SOLUTION

Our team conducted detailed consultations with Abby’s Dog Care to understand their needs and goals. We proposed a sleek, responsive website featuring a service showcase, client testimonials, and a streamlined appointment booking system. To address their visibility challenges, we implemented a robust SEO strategy, focusing on local keywords, metadata optimization, and high-quality content tailored to their audience.

Outcome

The revamped website increased engagement by 60%, with a noticeable rise in inquiries and bookings. Abby’s Dog Care achieved a 40% improvement in local search rankings, driving more organic traffic to their site. Clients appreciated the intuitive navigation, easy booking system, and the enhanced ability to discover Abby’s services online.

WIRE FRAME

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TYPOGRAPHY & COLOR

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